
Al-Tuwaijri: Boubyan Visa Cards’ Spending Growth Is an Indicator of Excellence in Designing Cutting-Edge High-Quality Banking Products
Al-Mejhem: The Awards Are a New Milestone as We Continue Our Efforts to Cater for Market Needs for Banking Services in Line with the Best International Standards
In a move that reflects Boubyan Bank’s leadership in Islamic banking and its commitment to performance excellence, Visa has recognized the bank with three prestigious awards in the categories of international cards’ spending, premium cards, and prepaid cards for 2024. This recognition crowns the bank’s ongoing efforts towards success and sustainable growth.
The bank received the awards for the “Best in class International Spends (ITV) growth – All Visa Cards”, the “Best in class Premium International Spends (ITV) growth for Premium Visa Cards”, and the “Kuwait Airways Prepaid Growth”.
Each of these awards serves as a special testament to Boubyan Bank’s leadership in Islamic banking and banking innovation. They also reflect the bank’s successful strategy of developing banking solutions that cater for the needs of local and international markets, thus reinforcing the continued success and growth of the bank.
To celebrate these awards, Mr. Abdullah Al-Tuwaijri, Boubyan Bank’s Chief Executive Officer – Private, Consumer, and Digital Banking, and Mr. Abdullah Al-Mejhem, Deputy Chief Executive Officer – Private and Consumer Banking, received a delegation from Visa, headed by Dr. Saeeda Jaffar, Senior Vice President and Group Country Manager for the GCC.
Mr. Al-Tuwaijri commented: “We feel proud and honored to be recognized with such prestigious awards from Visa since they serve as a testament to the excellence of Boubyan, emphasizing that the bank continues to reinforce its international standing, relying on innovative strategies which align well with the evolving customer needs in global markets through the launch of unique banking offerings, thereby achieving the best international spending growth of Visa cards in Kuwait for 2024.”
“Topping the list of major banks in Kuwait by achieving the highest growth rates in international card spending on Visa cards is a testament to our tireless work and crystal-clear strategic vision aimed at strengthening the bank’s position and leadership in offering innovative solutions, whereby we deliver top service levels that befit our customers’ modern lifestyles and exceed their expectations. Additionally, this serves as a special recognition, especially since it comes from an institution that is renowned for its fairness and professionalism.”, he added.
He elaborated: “Our spending growth rates are very high in a competitive market such as the Kuwaiti market, and they reflect the extent to which Boubyan Bank’s banking products are aligned with the requirements and interests of its premium customer segments. This demonstrates the bank’s commitment to providing advanced, high-quality banking solutions that cater for market needs and adapts to market developments. These figures are not merely growth rates; rather, they serve as an indicator of excellence in growing the customer base, increasing market share, and consolidating the bank’s leadership and pioneering status in designing products that achieve the maximum possible benefit for everyone.”
Al-Tuwaijri went on to add: “We have a strategic relationship with Visa, which has positively influenced our services and products to customers across various sectors. We are confident that the future holds much promise for improving this important relationship.”
** Continuing the Journey of Success and Leadership
On his part, Al-Mejhem stated: “These awards are an international recognition of Boubyan Bank’s high performance levels, particularly in the areas of international Visa card spending and market growth. The bank led the list of local banks in these areas, recording growth in international spending categories for all Boubyan Bank Visa cards and premium Boubyan Visa cards in Kuwait. Additionally, the bank was further recognized for the growth of Kuwait Airways Prepaid Visa Cards in the spending area.”
He added: “These awards are a new milestone in Boubyan Bank’s journey towards leadership in the banking sector, and they demonstrate its commitment to offering the best banking solutions to its customers, coupled with the best tech and innovations, while focusing on reinforcing excellence in international banking services and unique products that meet the expectations of all customer segments, thus contributing to an ideal banking experience. We continue our efforts to develop our products to cater for market needs for banking services in line with the best international standards.”
Al-Mejhem elaborated: “The banking cards sector is one of the most dynamic and highly-competitive sectors in the banking industry, which prompts institutions to focus more on offering innovative solutions that meet the growing needs of various customer segments. Accordingly, it can be said that Boubyan Bank has been able to consolidate its position as a leading bank through its range of cards, which offer the highest levels of quality, security, and ease of use both inside and outside Kuwait. The bank’s record growth in card spending highlights the success of its strategy to offer integrated banking solutions that enhance the customer’s experience and consolidate its position among the most outstanding financial institutions in the market.”
In this connection, Dr. Saeeda Jaffar, Visa’s Senior Vice President and Group Country Manager for the GCC, stated: “We are honored to recognize Boubyan Bank’s exceptional achievements driving growth in international spending on Visa cards and offering payment solutions that meet the needs of its customers.”
“At Visa, we are proud of our longstanding partnership with Boubyan Bank, and we look forward to continuing our strategic partnership to achieve more future successes in delivering seamless and secure banking and payment experiences for consumers in Kuwait.”, she added.
Boubyan Bank continues its success through strengthening its partnership with Visa and launching new initiatives, such as Boubyan Xperience launched at the beginning of this year. This collaboration aims to offer innovative solutions that enhance customer experience, thus reinforcing the status of Boubyan Bank as a banking leader.