When Yusuf Yuston Nessy founded The One Fashion Week International, his vision extended far beyond the runway.
The Congolese entrepreneur and cultural leader imagined an international platform where fashion could serve as a catalyst for economic opportunity, cultural diplomacy, and global collaboration.
Supported by United Nations, Monusco as ambassador of Peace.
Since its creation, The One Fashion Week International has grown through five successful editions hosted in Africa, attracting global attention and building partnerships with major international media.
Each edition has been accompanied by a documentary produced by the organization and its partners, later broadcast on Canal+, one of the world’s largest audiovisual content distributors, reaching millions of viewers across several continents.
International media such as TV5 Monde, France 24, Africa 24, Africa news Madi TV. along with national television networks in the founder’s home country, have consistently followed the evolution of the event.
With every edition, The One Fashion Week International has expanded its influence beyond fashion to become a platform where culture, diplomacy, entrepreneurship, and creativity converge.
For designers, it provides an international stage to present their work. For entrepreneurs and brands, it opens doors to new markets and partnerships. For governments and institutions, it represents a tool of cultural diplomacy and international visibility.
The sixth edition planned in Dubai from April 1 to April 5, 2026, had already generated significant global interest. Big international media joined already
More than 70 nationalities had registered to participate, each preparing to showcase their culture, creativity, and national identity on an international stage. The event also attracted international influencers and public figures whose combined audiences exceed 60 million followers across platforms such as Instagram, highlighting the strong global visibility surrounding the initiative.
Videos shared in recent months across the event’s platforms show creators, artists, and cultural representatives from multiple countries expressing their excitement about traveling to Dubai to participate in this global cultural gathering.
Beyond fashion, the initiative represents a significant opportunity for international cultural exchange, tourism, and economic visibility.
For Yusuf Yuston Nessy, the founder, the ambition has always been to build a platform capable of connecting cultures while contributing to the creative economy.
He envisions collaborations with relevant institutions and partners in the United Arab Emirates who share the same values of cultural dialogue, humanitarian engagement, and sustainable economic development a vision that benefits culture, tourism, and international visibility alike.
By early 2026, the organization had already completed approximately 70 percent of the event preparation, reflecting months of logistical coordination, financial investment, and international collaboration. Dubai was chosen precisely because it represents the kind of environment where global ideas can thrive a city built by visionary leadership, resilient entrepreneurs, and international collaboration.
As Al’amir Yusuf often says:
“If the process is hard, it means big things are coming.”
This sixth edition embodies a platform where creativity, resilience, and unity converge to remind the world of one simple truth:
In a world where culture, innovation and global dialogue are increasingly interconnected, initiatives such as The One Fashion Week International demonstrate how creative industries can contribute to economic growth, international visibility and tourism development.
For Yusuf Yuston Nessy, the long-term vision is clear: to build stronger bridges between cultures while collaborating with institutions and partners who believe in the same values of cultural exchange, humanitarian engagement and sustainable economic opportunity.
With its global reach and international participation, the platform has the potential to contribute not only to the fashion industry but also to the broader creative economy, reinforcing the role of Dubai as a meeting point for culture, innovation and global dialogue.
In addition to its cultural and economic impact, The One Fashion Week International is fundamentally a humanitarian initiative. All proceeds from ticket sales and public participation are dedicated to supporting communities affected by conflict and injustice. By joining this event, participants not only celebrate creativity and cultural exchange but also contribute directly to helping those who have suffered the consequences of war, providing tangible assistance and hope to communities in need.
Beyond our differences, we are one.
The One Fashion Week International Welcome Soon. Join us Now!!!
