“Introducing Shadow Ice: Ajmal Perfumes’ Mesmerizing Fragrance That Enchants and Intrigues”


A mesmerizing fragrance from Ajmal’s signature collection that Embraces the Mystique of the Night

31st May 2023, Dubai, United Arab Emirates —Ajmal Perfumes, the seven-decade-old perfume connoisseur, and a trailblazer in the world of perfumery, proudly unveils its latest olfactory masterpiece: SHADOW ICE. This captivating perfume is an embodiment of the ethereal beauty and intrigue of the night, designed to captivate the senses and leave an indelible impression.

‘Shadow Ice’ is a fragrance that combines the darkness and mystique of the night with the refreshing coolness of ice. Ajmal Perfume’s team of renowned perfumers has crafted this perfume range that resonates with individuals seeking a touch of coolness and style. Like a moonlit journey through a hidden forest, it unveils a rich tapestry of scents that feel ahead of the current trends.

Inspired by the enigmatic allure of the moon casting its icy glow upon the world, ‘Shadow Ice’ exudes an air of mystery and sophistication. The composition opens with a burst of crisp, invigorating top notes of bergamot and mandarin. As the fragrance develops, it reveals a heart of enchanting floral notes of roses, jasmine, lavender and geranium. Finally, the base notes of wood, nutmeg, pink pepper, sandalwood, and musk create a captivating trail that lingers in the memory, like an icy whisper in the night. The bottle design of ‘Shadow Ice’ reflects its essence perfectly. It is sleek and modern, combining deep blue and silver tones that reflect the play between shadows and moonlight.

“As the CEO of Ajmal Perfumes, my vision is to create fragrances that transcend time and evoke emotions. I believe that a fragrance has the power to transport you to another world, to awaken memories, and to inspire confidence. This is why I crafted ‘Shadow Ice’ with the utmost precision and passion, and it is truly a testament to Ajmal Perfumes’ commitment to excellence in perfumery.” says Abdulla Ajmal, Deputy COO, Ajmal Perfumes.

To celebrate the launch of ‘Shadow Ice’, Ajmal Perfumes is delighted to partner with leading luxury retailers and boutiques worldwide. The fragrance is now available for purchase at all Ajmal Showrooms, as well as through our online platform www.shop.ajmalperfume.com for AED 157.50 + VAT for 75 ml across the GCC, enabling fragrance connoisseurs from around the globe to experience the magic of SHADOW ICE.

About Ajmal Perfumes: Inspired by the glorious Orient, Ajmal began its perfumery journey with the world’s oldest form of fragrances – Perfume oils. Over the last 72 years, Ajmal has created a unique niche in the world of perfumery in the Middle East, as Producers | Manufacturers | Retailers & Distributors. Ajmal offers a plethora of fine Western and Oriental fragrances and is renowned for its expertise in bringing the most exquisite Oudh and Oudh-related products. Ajmal’s retail presence spans 300 exclusive showrooms within the GCC and the world.

An anchor with NABC TV for almost 10 years. Also co-anchors prime-time market shows like Morning Breakfast, Traders only, Markets Mid-day and NSE Closing Bell.

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